PLATFORM…it’s a buzzword that gets attention. Depending on the person using it, it can mean having a blog, a Facebook page (or two: a personal page and a fan page), learning to tweet regularly, and a host of other “look-at-me” possibilities. As a writer trying to get noticed so that people will read what I write, all these things seem to be part of the process.

But I’m noticing that building a platform can become one of the biggest “time-suckers” and can leave me with little energy to do anything else.

Don’t get me wrong, I’m on this journey with stubborn commitment  I WILL do what is required/expected to stay teachable and focused. I will listen to those who’ve been there and done that. I’m not smarter or more called than those who have gone before me. I have great respect for Christian fiction writers who not only have worked to reach levels of success, but who remain there. It’s not easy!

But in our pursuit to build a platform, may we not forget our number one priority: to follow Jesus in total submission by loving God with all our heart, soul, mind, and strength, and to love our neighbors as ourselves. Lets not substitute our platforms for our foundation. Building a platform is great if it’s built on the Rock.

How do YOU keep your priorities straight?


Filed under Christian Fiction, Christian Growth, Christian Life, Writing

6 responses to “Platform–vs–Priorities

  1. Great post, Larry. As someone who often equates following Jesus as taking the last seat and seeking to hear more than to be heard, platform building seems odd to me. I have to remind myself that speaking out via blogging, facebook, etc. can be a way of following Jesus too.

    • Rachel,
      Thanks for the comment. I especially appreciate the reminder that all the platform activities & efforts are part of following Jesus too. I needed that reminder.

  2. Very true, Larry, and the conflict between devotion to writing and marketing yourself and your writing will always be there, unless you are among the very few who can afford to pay someone to do it for them — the marketing, Larry, not the writing.

  3. Mary Gessner

    Great post. It’s a hard thing to realize that for the moment the priority or the platform may not involve writing “right” now, but something else. I know that’s not what you were really referring to, but, sigh…it seems to be where I am right now, not “write now”. It’s frustrating, and can be a little discouraging, but I’m reading Luke 18:16…”Suffer little children to come unto me, and forbid them not: for of such is the kingdom of God,” with new eyes. Again, great post. Thanks!

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